Latest news from Eurocom
September 2008
Eurocom appointed by Ferring to handle new product UK launch
Eurocom has been appointed by Ferring Pharmaceuticals to support it with its pre-launch and launch activities for Firmagon, one of the first drugs in the emerging GnRH blocker class of treatments for prostate cancer.
Commenting on the appointment, Tony Chant, Managing Director at Eurocom, said: ‘We recognise that a successful launch for Firmagon is a priority for Ferring. As such we are delighted that the company has in turn recognised our experience in launching specialist healthcare brands in the UK. We look forward to offering the brand team strategic marketing support as well as our full creative and advertising expertise."
July 2008
Eurocom appointed by Leo for UK launch campaign
Eurocom has been appointed by Leo in the UK to support the launch of a new product in scalp psoriasis.
July 2008
Joanna Dowsett promoted to Creative Services Director at Eurocom
Joanna Dowsett has been recently promoted to the Eurocom Healthcare Communications senior management team and will take responsibility for all administrative and logistical operations.
Commenting on the promotion, Tony Chant, Managing Director said: “This is a well deserved promotion and reflects the commitment and responsibility Jo has demonstrated from the very beginning of the launch of our company – we are delighted for her.”
May 2008
Eurocom launches TV campaign for Restylane
Restylane, a leading dermal filler, has become the first ‘cosmaceutical’ of its type to be advertised on UK television. The commercial produced by Eurocom Healthcare Communications got its first airing on C4 during May.
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March 2008
Award wins for Q-Med
Eurocom client, Q-Med, was a winner of two awards at the recent Aesthetic Medicine Industry Awards. Winning both the ‘Best marketing campaign’ and ‘Best customer service’ awards, Q-Med confirmed its place as an industry leader.
Tony Chant (far left) from Eurocom with the Q-Med team
February 2008
Eurocom appoints Director of PR
Alison Miles, formerly head of communications consultancy Toniq, joins the Eurocom Healthcare Communications team as Director of PR.
Alison’s career spans 25 years within PR and Marketing and she has held senior roles such as Managing Director of Ruder Finn UK and Director at Grayling. Alison has worked on wide range of healthcare programmes, from well-known high street brands, such as Tixylix and Alka-Seltzer, to strategic work for NICE, health education for the Proprietary Association of Great Britain and the international launch of the female condom.
Tony Chant comments: “Alison brings a wealth of experience to the team and has immediately made a positive impact on our PR offering as part of our overall integrated communications package – we are delighted to have her on board.”
February 2008
Eurocom appointed by Leo Pharma A/S for European launch
Leo Pharma A/S, leaders in the field of dermatology, has appointed Eurocom Healthcare Communications to launch a new product in the scalp psoriasis sector.
“We are delighted that Leo has chosen us to support them with this important European launch,” says Tony Chant from Eurocom. “We will be offering strategic marketing support, market research, concept development and PR support as part of our role – a truly integrated offering.”
January 2008
Eurocom launches new national campaign for TCP
TCP, a household name with a strong heritage spanning 90 years, has come back to the forefront of the antiseptic market with a new and lively campaign including press advertising and PR, both developed by Eurocom Healthcare Communications.
Tony Chant, Managing Director of Eurocom, comments: “Our ability to offer an integrated communications capability on the brand with both advertising and PR maximised the share of voice and budget. It’s a fun campaign, but clearly highlights that the TCP brand has moved on from just the liquid presentation and now has a versatile range to meet the first aid needs of today.”